Institutional Visual Documentation for Agencies That Need It Done Right the First Time.
A Service-Disabled Veteran-Owned Small Business, SAM.gov registered and SBA-certified — built for the discipline federal documentation requires.
Every Federal Buyer Starts Here.
Our Capability Statement contains everything a Contracting Officer or Small Business Specialist needs to evaluate fit: certifications, NAICS and PSC codes, core competencies, and verified company data — one page, no follow-up required.
Government Resource Center
Everything a Contracting Officer or Program Manager typically requests when evaluating a small business vendor — in one place, answerable on first contact.
Capability Statement (PDF)
One-page download with certifications, codes, and competencies.
02Company Overview
Who we are and what we do.
03Executive Biography
Background on the founder and principal photographer.
04SDVOSB Verification
Certification status with public verification links.
05UEI / CAGE / NAICS / PSC Codes
Quick-reference registration and classification data.
06Sample Project Workflow
How an assignment is planned and executed.
07Image Delivery Standards
File formats, delivery method, and usage rights.
08Frequently Requested Company Information
UEI, CAGE, address, POC, business size at a glance.
09Contact Information
Direct phone and email.
10Request a Quote
Short-form quote request.
11Schedule a Capabilities Briefing
Book time directly with the founder.
Why Zarcone Photography
Zarcone Photography LLC is a Service-Disabled Veteran-Owned Small Business providing professional visual documentation, commercial photography, and multimedia services to educational institutions, corporations, nonprofit organizations, and community partners, with the SDVOSB certification and operational readiness to support government agency engagements.
Every assignment begins by understanding its purpose. We prepare carefully, work professionally within institutional environments, and deliver publication-ready visual assets that faithfully preserve not only what occurred, but why it mattered.
Led by West Point graduate and Army veteran Tom Zarcone, the company applies military discipline, operational planning, attention to detail, and owner-led execution to more than four decades of photographic experience.
“The significance is the true art. Photography is simply the means by which that significance is faithfully preserved.”
Executive Biography
Tom Zarcone is the Founder and Principal Photographer of Zarcone Photography LLC, a Service-Disabled Veteran-Owned Small Business based in Bridgewater, New Jersey. A graduate of the United States Military Academy at West Point, Tom brings more than four decades of photographic experience to institutional and mission-driven documentation work.
His approach is shaped by military training in preparation, protocol, and disciplined execution — the same standards applied to every assignment, from executive portraiture to ceremony documentation. Every engagement is led personally by Tom; there is no account-manager layer and no unfamiliar subcontracted crew between the agency and the photographer.
Core Competencies
Mission Documentation & Visual Records
Comprehensive visual record-keeping for institutional missions, programs, and operations.
Official Ceremonies & Executive Events
Official events, recognitions, commemorations, conferences, and organizational milestones, documented with institutional context and accuracy.
Executive & Environmental Portraiture
On-location headshots, leadership portraits, and environmental portrait sessions produced efficiently with minimal disruption to operations.
Public Affairs & Mission Storytelling
Publication-ready imagery supporting outreach, recruiting, internal communications, and historical/organizational records.
Commercial & Brand Photography
Professional imagery supporting institutional communications, publications, and brand-consistent visual assets.
Mobile Studio Operations
Portable lighting, backgrounds, and tethered on-site workflows enabling efficient portrait and documentation sessions at any location.
Multimedia & Short-Form Video
Short-form video content supporting public affairs, recruiting, and mission storytelling alongside still photography.
Professional Post-Production & Secure Digital Delivery
Professional selection, color correction, retouching, metadata organization, and secure digital asset delivery.
Government Services
- Official Event & Ceremony Documentation
- Executive & Leadership Portraiture
- Public Affairs Photography
- Visual Documentation of Programs & Operations
- Awards & Recognition Ceremonies
- Conference & Symposium Coverage
- Training & Exercise Documentation
- Recruiting & Outreach Photography
- Historical & Organizational Record Preservation
- Community Outreach & Public Engagement Events
- Veterans Events & Commemorations
- Change-of-Command & Retirement Ceremonies
- Site & Facility Documentation (non-sensitive areas)
- Multimedia & Short-Form Video Content
How We Work
Understand the Mission
We begin every engagement by understanding its purpose, audience, and how the resulting imagery will be used.
Plan the Assignment
Site logistics, lighting, shot list, and schedule are confirmed in advance, not improvised on arrival.
Execute Professionally
On-site work is conducted with discipline, respect for protocol, and minimal disruption to operations.
Deliver Publication-Ready Assets
Final imagery is color-corrected, organized, and delivered securely — ready for immediate use.
Image Delivery Standards
Certifications, Registration & Company Data
UEI
W9L7BJ4DAA64
CAGE Code
15PP7
Primary NAICS
541922 (Commercial Photography)
PSC Codes
T010, T015
Service Area: New Jersey, New York, Pennsylvania — travel available nationwide
Institutional Partnerships & Experience
Project history reflects sustained partnerships with educational institutions, athletic programs, corporations, nonprofit organizations, and community partners. This experience demonstrates the reliability and consistency required for institutional-grade documentation and is not presented as prior federal contract performance.
Official Media Partner — Bridgewater-Raritan High School Football: Season-long media-day production, team and individual portraits, game coverage, and senior recognition documentation.
Educational & Athletic Programs: More than a decade documenting school athletics, student achievement, ceremonies, and community-centered programs.
Corporate, Nonprofit & Community Events: On-location event coverage, professional portraits, and rapid digital delivery for organizational use.
Municipal Government Event Coverage (Press Assignment): Photo credit for official municipal ceremonies and civic events in Bridgewater Township, Raritan Borough, and Raritan Township — National Night Out, 9/11 Remembrance Ceremony, and Memorial Day Ceremony — published via TAPinto the BReeze and TAPinto Flemington-Raritan, 2021–2025.
The Zarcone Difference
Photography documents what happened. Visual documentation preserves institutional memory.
Most organizations need more than photographs — they need an accurate, dependable visual record of the people, events, and milestones that define their mission.
That distinction shapes every decision we make. A commercial photography engagement optimizes for the most flattering frame. A visual documentation engagement optimizes for the frame that will still mean something in an institutional record five, ten, or twenty years from now — the one that accurately represents who was in the room, what was said, and why the moment mattered enough to document in the first place.
We treat every assignment as a contribution to institutional memory, not a content deliverable. The shot list is built around the mission the event serves, not around visual variety. The photographer arrives understanding the protocol, chain of command, and context of the room before a single frame is taken. And preparation happens before the shutter is pressed, not around it — because disciplined preparation, not creative instinct, is what makes documentation dependable enough for institutions to build a permanent record on.
This is the standard Zarcone Photography was built on: more than four decades of experience, applied with the discipline of a West Point-trained founder, in service of one core belief — the significance is the true art. Photography is simply the means by which that significance is faithfully preserved.
Why Government Buyers Choose Us
Mission Understanding
We approach every assignment by first understanding its purpose, audience, and context.
Dependability
Confirmed schedules, on-time arrival, and reliable delivery timelines.
Preparation
Site logistics, lighting, and shot planning are handled in advance, not improvised on arrival.
Professional Conduct
Respect for protocol, security requirements, and the tone of institutional environments.
Publication-Ready Imagery
Color-corrected, properly organized, and delivered in formats ready for immediate use.
Responsive Communication
Direct, owner-led point of contact from first inquiry through final delivery.
Owner-Led Execution
Every engagement is led personally by the founder — no account-manager layer between the agency and the photographer.
Frequently Asked Questions
Working With Us
Yes. Zarcone Photography is based in Bridgewater, New Jersey, and regularly serves New Jersey, New York, and Pennsylvania, with travel available nationwide for larger or recurring engagements.
Yes. Ceremonies, recognition events, and public affairs assignments frequently occur outside standard business hours, and scheduling accommodates that.
Yes. We support both single-day assignments and recurring documentation needs, including season-long or annual program coverage.
Single-photographer engagements are handled directly by the founder. Multi-location or multi-day requirements are scoped in advance to confirm coverage and scheduling.
Tom Zarcone, Founder and Principal Photographer, personally leads every engagement — there is no hand-off to unfamiliar subcontracted staff.
Logistics & Security
We can support assignments at access-controlled facilities where credentialing, escort, or clearance requirements are coordinated in advance by the requesting agency. Provide facility access requirements when scoping the engagement.
Yes. All assignments are covered with redundant camera bodies, lenses, lighting, and storage media to eliminate single points of equipment failure.
Yes. We coordinate directly with Public Affairs points of contact on shot lists, approved use, and release requirements.
Mobile studio operations use portable lighting and backgrounds designed for minimal disruption to ongoing operations — no large trucks or extended setup windows required for most portrait or event assignments.
Availability depends on current scheduling; contact us directly to confirm turnaround for time-sensitive requirements.
Delivery & Contracting
Final assets are delivered digitally via secure online gallery, with professional selection, color correction, retouching, and organized metadata.
High-resolution files suitable for both print and digital/publication use are standard; specific format or resolution requirements can be accommodated on request.
Usage terms are confirmed in writing prior to each engagement to ensure imagery can be used as intended for agency communications, recruiting, or public affairs purposes.
Yes. On-location headshots and leadership portraits are a core capability, using portable studio lighting to produce consistent, professional results without requiring travel to a studio.
Yes — these are core service offerings, documented with attention to protocol and institutional context.
Zarcone Photography is SBA-certified as a Service-Disabled Veteran-Owned Small Business (SDVOSB) and maintains an active SAM.gov registration. Full certification details, UEI, CAGE code, NAICS, and PSC codes are listed in our Capability Statement.
541922 (Commercial Photography), with 541921 (Photography Studios, Portrait) and 512110 (Motion Picture and Video Production) as additional codes.
Contact us directly by phone or email, or use the Request a Quote / Schedule a Capabilities Briefing options below — we typically respond within one business day.
Ready to Support Your Mission
Whether documenting an official event, public outreach initiative, executive leadership, training exercise, community engagement, or institutional milestone, Zarcone Photography is prepared to deliver disciplined visual documentation that reflects the professionalism of your organization.
We welcome the opportunity to discuss upcoming requirements.